325 is a Social Cooperative Enterprise.
In other words, the legal way to work with your friends.
We design projects and experiences around two non-negotiable goals: commercial performance and real value for the community.
Because succeeding once is good.
Succeeding twice explains the budget better.
325: THE FRAMEWORK (aka the Methodology)
Explore all completed projects and concepts still under development in the Registry.
Secrecy is useful.
Proper filing is even more useful.
The A-Team are the four responsible for keeping strategy, production, space and experience in the same conversation, even after the conversation has stopped.
They enjoy unique privileges, such as more responsibilities than reasonably belong to them and less time to deal with them.
When something goes well, they take the credit.
When something goes wrong, they suddenly remember that 325 has other members.
325 PRODUCTIONS designs, funds and delivers original concepts. This is where we apply our Framework without client restrictions, creating the projects we want to see exist in the market. We work directly with the end user: local residents, visitors and the wider community participating in our productions.
325 EVENTS designs and delivers high-end corporate events, VIP experiences and premium productions for companies, Marketing Departments and institutions. We transfer the production value of our own projects into third-party brands and deliver a complete event. The idea does not belong to us — usually. The delivery does.
325 LABS provides digital services alongside real-world construction, hardware hacking and traditional marketing. It is the part of 325 forced to turn whatever we need into something tangible. As though that were not enough work, it also provides services and custom-built solutions to businesses, startups and brands outside the 325 ecosystem.
325 ACADEMY develops intensive training programmes around genuine market skills, led by active professionals working in the subjects they teach. It returns practical knowledge to the community through a self-funded model for freelancers, emerging creators, students and organisations that want to invest properly in the development of their teams.
325 projects include immersive activations, automated booths and specialist experiential-capture equipment. After they began complaining about spending too much time in storage between productions, we created a vertical that can provide both equipment and standalone experiences outside 325 projects, through rental or with direct participation from our team.
Luck, after all, has never sent a correct production schedule.
If you have a project that needs to perform commercially and leave something meaningful behind, getting in touch is the next logical step.
If it is not, we probably skipped one of the previous ones.
